I recently received a promotional email from the local New Zealand Audi distributor.It was promoting the new Q2 SUV and claimed that this was like nothing before it, <em>a game-changer</em>.With cute #untaggable idea/graphic meant to reinforce the notion that is something completely new and indescribable.
From the Audi NZ website.
This isn’t just another SUV. Labels simply don’t apply. Because the revolutionary Audi Q2 breaks entirely new ground. The all-new genre-defying Audi Q2.
AUDI’s #untaggable — should really be #unbelievable
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David Vaassen
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