Why DAM?

A look at why modern brands and marketing teams should be using a DAM (digital asset management software).

We need more a lot more visually rich digital content (aka Digital Assets) to do marketing today

The way it used to be

3 principal channels (2 of them without rich visual media).

The way it is today

A proliferation of rich media channels and increased competition for attention.

We have a lot more content these days

The way it used to be

A few logos, graphics and photos.


Not so much

The way it is today

Drowning in a sea of digital images, graphics, gifs, pack shots, packaging designs, presentations, infographics, videos and more.


A Tsunami of content.

Everybody is generating digital content

The way it used to be

Commercial content was created by just a few Professionals.


A few professional creators.

The way it is today

Commercially usable (think authentic social) content produced by almost everyone.

Everyone is a creator

Everyone is a creator.

What are the benefits of a DAM/Digital asset management software (the justification for investing in DAM).

Investing in Digital Asset Management (DAM) software offers numerous benefits, crucial for modern businesses.

A DAM system is a strategic investment that streamlines asset management, supports brand consistency, enhances collaboration, and ultimately saves time and money.

Join 176,223+ users already on Brandkit

Your story matters. Help your collaborators find your content, tell your story with confidence, and build a stronger brand.

All for a reasonable and fair price starting at US$99. See pricing here.


Subscribe to Updates Tour Book a Demo

Statistics above last updated 1 March 2024