A self-serve Brand Portal
Share your media resources via a customisable, brandable, private or public self-serve Brand Portal.
Each Brand Portal features a powerful search engine ensuring users can always find what they need saving time for both brand/content managers, journalists and other users.
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A powerful visual search engine
All the world's your content at your fingertips. You stay in control of your metadata and tagging. With a search engine that utlizes your domain knowledge and expertise, augmented with AI (Computer Vision) powered auto-tagging.
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A brandable and customisable Brand Portal
Every brand is different, so we made it easy to customise your Portal with a built-in CMS, and flexible configuration options. Your Portal can be fully customised to match your brand or campaign's look and feel, including Web address/URL, Nav, Footers, Layouts, Fonts, Colours, Copy and custom pages.
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Personalisation
Serve every user like they are the only user. Brandkit supports personalisation of Brand Portal pages and the search experience in a number of ways. You can use dynamic "Mustache" variables, Login state, User Roles, Locale/Language selections and more, to deliver an entirely unique and personalised brand portal or content search experience.
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AI-powered industrial strength DAM
The back-end powering your digital toolkit is an industrial strength Digital Asset Management(DAM) software system.
What sets Brandkit™ apart from every other DAM is the tight integration with the built-in CMS, the combination of digital files, posts, syndicated assets, and links (to external media), in a single unified library.
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Brand Safe™ sharing
To gain control and influence of your brand story, you have to make it easy for journalists and other users to access your official brand content.
However, first you have to wrap any access to your brand content in the right posture.
Brandkit includes Access and Rights Management controls, Brand Guidelines and other measures to ensure access to your brand assets is always Brand Safe.
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Rights Management & Licencing
Use brand content with confidence because everyone knows the legal position. We answer the question: "Yay! Found it ...but wait, can I use this?" Licencing and legal stuff is tedious at best yet it's vital that your team, staff and external collaborators know when they can, can't, or how they should use your content. Brandkit® automatically displays licence and usage requirements, enabling your users to tell your brand story with confidence.
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Brand Guidelines with Automatic attachment
Keep everyone on brand with searchable, accessible, downloadable, Brand Guidelines PLUS automagic attachment whenever you download, ensuring worry free brand compliance, so you can share your brand assets with confidence.
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Integrated Blog with Posts Editor
Posts (such as Blogs, Press Releases, Stories, Marketing Copy, Documentation) can now be written natively in Brandkit™, and managed alongside uploaded files and links. Essentially you can write a Post using a simple markdown editor. These text based Posts are stored as Assets and behave just like other Assets with tags, licensing and other Asset attributes, making universal search possible.
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Links - to Earned Media and more
Creating content is a lot of work, but you don't have to do it all yourself. In fact often there are other external storytellers telling your story on their own channels. Wouldn't it be great if we could surface that Earned Media in your Brandkit? Now you can!
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Embeddable media (with Brandkit CDN)
Brandkit provides embeddable image and video links so you can insert images (or video) in your websites, emails, cms, ecommerce and other online places, powered by Cloudfront CDN by AWS. Use image permalinks that never expire, or embed code blocks that respect versioning.
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Batch Editing and Tagging
Batch editing and tagging of Assets is super easy in Brandkit, saving Admins oodles of time when classifying and publishing Assets. Just select the Assets you want to edit, and then access the Edit menu in the Basket. Super easy.
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Multiple Users Roles and Permissions
Brandkit supports public users, unlimited registered users, more or less unlimited configurable users roles, user role groups, configurable vaults, find grained access permissions and more. Everything you need to ensure that the right people get access to the right content. Freeing up your marketing team from having to deal with repetitive time wasting content requests, while keeping your brand safe.
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3rd party Contributions
Get more content, more easily. Allow non Admins and 3rd party collaborators to securely contribute (aka Upload) high resolution images, video and the like. Receive content from your community, stakeholders and partners. Run Photo Contests, collect UGC, enable staff uploads, and more with a customisable Upload page.
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Shoppable Assets
Link your Digital Assets to your ecommerce pages to drive more business. Add a customisable link to any Asset to link to any URL. Perfect for making images, video, graphics, etc shoppable, orderable or just a call to action to go to another URL.
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Content Analytics
Brandkit includes Reports, Dashboards and Insights about your digital assets, users and content usage.
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Content Attribution
Give Credit where credit is due - we say. Brandkit delivers content attribution on steroids. Brandkit enables the crediting of people and organisations. These might include photographers, talent, authors, vendors, or partners. We wire this up to Search, Rights Management and even a dedicated search page for each Credit. Now that's authentic.
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Attachments
Use the Attachments feature to automatically attach certain Assets to other Assets, at download time. For example, Attachments are perfect for automatically attaching Brand Guidelines to downloads of Brand Assets.
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Content Sydication
Get free, relevant, rights managed and approved content from connected partners. And optionally, send (or push) some of your content back the other way with 2-way syndication.
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Integration via the Brandkit API
Brandkit includes a standard Application Programming Interface (API) to enable integration with a wide variety of applications.
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